Archive for September 28th, 2009

Why Kurukshetra?

September 28th, 2009

Kurukshetra is synonymous with war and wisdom and in a sense, that is what the International Conference and Techno Management Festival of Anna University, Chennai is – The Battle of Brains. What began as a germinal idea to do something big and unique has now taken many aspects of its organisation to a whole new level. While its magnitude and standards have been well established over the past few years, I’ve noticed that many CEGians still have qualms about working for Kurukshetra and I must admit that I have had moments when I wonder whether the things that I am putting my time and efforts into really matter. So, here’s a post on what you stand to gain from being a part of Kurukshetra – it is as much a gist of opportunities available to you, as it is a recollection of a treasured journey for me.

In concrete terms, Kurukshetra provides avenues to work for one of the following teams: Events, Guest Lectures, Workshops, Industry Relations, Media, Content, Projects, Design, Marketing, Human Resources, Hospitality and Quality Management. From interacting with the Who’s Who of the technical and industrial worlds to travelling to various other top colleges in the country and getting to know some of the brightest minds in various fields, the benefits are countless. To conceptualise an idea, analyse its impact, listen to others’ viewpoints about it, work hard to make it happen and see it materialise before you is a truly unique experience.

Kurukshetra is the perfect platform to exhibit your skills, learn new things, realise your potential and find out what you are good at. Planning, setting priorities, managing time and working in a team are essential in anything you do and being a part of this offers you a chance to gauge how good you are. There is no greater joy than the sense of satisfaction you gain from knowing you contributed in your own way to make an event a success. And if things don’t turn out the way you expected them too, you learn how to face the world and take responsibility for your actions. Sometimes when you become accountable for something that wasn’t your fault at all, you learn that life is unfair and you’ve got to deal with it.

Above all this, the biggest thing that I have gained is getting to know so many people, working together and learning from them.

Someone whom I have so much fun talking to,
Someone who has been an amazing and dependable friend,
Someone who seems to take everything lightly but does them so well,
Someone who believes in me much more than I do myself,
Someone who made me feel really good about the sincere work I did,
Someone who is a warm listener and a wonderful person to work with,
Someone who is so full of ideas and avenues to make things grander,
Someone who is really brilliant and yet modest about it,
Someone who shares my enthusiasm about so many interests…

These people taught or reminded me that:

Working smart is as important as working hard,
Someday when you join all the dots life will be the perfect picture,
Solving cryptic crosswords can be so much fun,
Living life to the fullest and thinking big can take you places,
Punctuations and punctuality are very important,
The little things in life matter most,
When you want to get something, you can definitely find a way,
Doing things thoroughly and perfectly earns you a lot of respect,
Being zealous about everything you do is very admirable.

It has been a pleasure knowing you. Thank you all… and thank you, Kurukshetra!



Guest Lectures Team


Opportunities Around You…

September 28th, 2009

“Hi Anna! I am interested in working for Kurukshetra. But what can I do? How am I going to get benefited?” The typical question asked by a junior to the core team members of Kurukshetra. Most people usually get a convincing reply though.

Lesson 1: Web experience

I was lucky enough to do the design and functionality of Kurukshetra’s website. It seems to be simple and yes it is. With more than 2,00,000 views the site has, my prime focus was on user friendliness. Thinking for a while the fact that made me WOW was, this is the only way by which my work could reach more than 2 lakh people in this world. Being a non-techie the amount of information of I learnt in web-designing is decent. You need to know the index of a book rather than what is inside the book.

Lesson 2: Online tools

Google provides a Google docs feature. A popular one, yet I was able to realize only after using it. Maintaining online docs and sharing, editing is much simpler than before. Mail client is another popular thing that is not used among the student community. With more than 300 mails a month, and most of the time being offline, mail client has become my diary, book, biography. Getting professional!

Lesson 3: Networking

It’s rare to see people having more than 25 friends online in gtalk whenever they login. With more than 600 contacts in mobile, not just friends, business men too, following up everyone is a big deal though. NetworKing!

Lesson 4: My recent STD & ISD calls

“Hello! Am I speaking to Mr. Anil Kumble? This is Senthil calling from Anna University India….”  He replied, “Ya, speaking.” Conversation goes…

Goosebumps! Adrenalin just rushes up and my phone bill too.

Yeah we have the substance to call up anyone in the world. Feel Free to contact!

Lesson 5: Google Analytics

Main poster is up. The nation-wide campaign has started. But how many noticed it? Shall we ask the people who viewed to paste their thumb print there and send us back? Bad Idea! Google Analytics comes to the rescue. It provides pin point analysis of the web traffic this is my first hand experience in analyzing real-time data of the marketing strategies we did. Getting started! J

Finally everyone has the independence to choose things as your hobby, work, opportunity, responsibility… It is: “Kurukshetra. Of the students. By the students. For the students.”



QMS Team